Glad to have you, Blair!
I see from you site you offer Google places optimization, among other things. How can people use this to find employment or customers locally, in a more personal way? Any tips or examples?
Most of the traffic coming through Google goes to the top 3 listings, when the local search results show up. So if businesses want more customers, then I can help improve their placement.
As far as job searching goes, I would suggest seeking opportunities with companies that are ranked highly for their keywords, because it means the are doing something right and likely getting a lot of business and growing.
Great info, Blair! First time I've heard the idea of key-word searching to vet potential employers.
As for your Google Places optimization, I suspect that at least half the readers of Highly-Human Jobs will be entrepreneurs, free-lancers or small-business people vs. traditional job seekers. Places search could be viewed as the successor to the old Yellow Pages, right? ... Very critical to finding local customers. Would you be willing to work with a member of this network (at a special rate) as a way of demonstrating the value of Places optimization?
The value of getting listed as a local business for a high volume keyword all depends on a company's lifetime value of a customer. If they have a high price-point, such as a lawyer, then my service could pay itself off with as little as one lead generated.
I'm always looking for new clients, but have limited spaces available.